Let’s Talk About Name Calling: Special Snowflake Edition

Snowflake EdgeOne of the favorite rhetorical strategies of the radical right is name calling. Like, they have a whole set of names that they’ve created in order to wage rhetorical war against the rest of us: Libraturd, Feminazi, Thug, Cuck, Special Snowflake, Hysterical, Unhinged, etc, etc, etc. It’s apparently one of their favorite things.

The left may not be much more respectful towards the far right, but making up names to call people isn’t particularly their thing. Nor should it be. There’s a time and a place for everything and some well placed, creative name calling towards someone in a dominant position can be a legitimate part of fighting back from a position of weakness. But I think it’s a good thing that liberals don’t have a nasty name for conservatives that acts as the equivalent to “libraturd”. And I’m certainly not going to suggest that anyone come up with one. But, as I pointed out earlier today, if we want to start defending ourselves against the radical right, turning their own tactics against them is as good a way as any for the average person to start.

As with most radical right rhetoric the name calling they engage in is, more often than not, projection. Which means that they are very vulnerable to having their own language turned against them. So once someone has demonstrated that they are simply being belligerent and have no real interest in engaging in actual dialogue I’ll use any expression of outrage or protest as an excuse to call them a special snowflake. Radical right aren’t used to being on the receiving end of that and typically don’t like it.

If they object to being called a special snowflake, I’ll follow up by asking if they’re triggered and need a safe space. When they accuse you of being a jerk, you can simply respond that you thought that they didn’t go for that politically correct bullshit, but if they’re going to come unhinged and start policing your tone, you can just end the conversation there. Then end it. Walk away, block, ignore, continue calling them special snowflakes or move on to some other favorite radical right term until they get pissed off and disgusted enough to leave.

Now, it should go without saying that you shouldn’t start treating any old conservative like this. If someone is able and willing to engage in actual discourse and you have time, it’s probably best to attempt discourse. But at the point that you realize someone is using discourse and language as a weapon of domination, this kind of tactic can be a good way of pushing back and disengaging before you stress yourself out or waste any more time.

Remember: discourse with someone who is only interested in establishing their dominance is pointless. You are not obligated to play your assigned role in their little game. And don’t worry that you’re going to hurt the person you’re talking to. They aren’t actually listening to a damn thing you say anyways. Besides they are (presumably) grown adults who need to develop the ability to absorb a blow without melting down (something that the people who they typically accuse of being “special snowflakes” do all the time with grace, btw). This is their game and turn about’s fair play after all. If they don’t like the way that works for them, they are always welcome to reform their ways and begin engaging with people in legitimate discourse which seeks to understand rather than dominate.

Now, a couple of cautions for anyone who wants to try turning the language of the radical right back on them. First, these people have come up with some really nasty insults. They’re not just rude, but are often racist, sexist and punching down. We are better than that and should avoid using language which is, in and of itself, insulting or demeaning to people who are vulnerable to abuse or oppression. You’ll notice that I use the libraturd to exemplify the rude, immature name calling that the right engages in. There are many variations on the term, including the popular “libratard”. Which I will not use because it’s built on the word retard which is an insult to people with learning  and developmental issues. I also refrain from using insults that refer to an immutable trait of the person such as race, sexual orientation, weight or attractiveness. My goal is to shock them with my poor behavior and demonstrate an unwillingness to play my part in their game, not actually wound. Just because we’re engaged in a fight doesn’t mean that we’re free to throw our values out the window. Be judicious.

Also, do feel free to throw the abusive language of the radical right in their face. Refer to yourself as a libraturd before they have the chance. Put a face to the abusive language that they throw around unthinkingly. I will often mention the fact that people in the Steve Bannon branch of the radical right refer to my children as mongrels. Point out when they are ridiculing the weak and the vulnerable with their language. Don’t be afraid to be provocative. A lot of these people will play nice in public, but all you have to do is scratch their ego and all kinds of nastiness comes pouring out. That shit needs to be brought out into the open where everyone can see it and they can’t deny it.

Again, the point of all of this from our perspective isn’t to “win” or dominate. It’s to make it so the rhetorical game doesn’t work for them anymore. To make what has heretofore been a strength and an effective tactic into a weakness that blows up in their faces instead. My personal goal is to make every radical right winger who encounters me curse the jackass who came up with the phrase “special snowflake” and regret handing me this nasty language to use against them. I want to make it an albatross around their neck that must be reckoned with before we move forward (hopefully together). They aren’t going to stop with the name calling because we ask or because they have an attack of conscience. But if they decide that such behavior no longer works for them and is relentlessly turned against them they may well decide to discipline themselves to behave better.


Let’s Get This Thing Started

In any conflict, it’s important to keep up with what’s going on with the other side. But between social media and the extreme unpleasantness of dealing with the radical right, a lot of people are in a bubble where they aren’t hearing the conversations taking place among those who are on “the other side”. While I totally understand the impulse to cocoon and support it when necessary for peace of mind and mental health reasons, I do try to stay in contact with people who are on the other side of this conflict we’ve got going on between the radical right and the rest of us. Mostly so I can keep up with what they are saying and what rhetorical tools they are passing around.

Understanding the rhetoric coming from the other side is important. We are in a position in this country where a radicalized right wing minority of people who reject American values now wield enormous power and have taken over our government. One of the reasons they have been able to do this is they have mastered the art of rhetoric and manipulation in ways that decent people have a hard time responding to.

The problem, it seems to me, is that we all tend to have an unconscious assumption that other people are basically like us. So normal people assume that if we are discussing matters of politics, the person we’re talking with is concerned with facts, reason, morality, right and wrong and the like. We assume that it is normative to be seeking what is right, good, true and beneficial and that our ideas about what is right, good, true and beneficial will be supported by and adjust to reflect facts, logic and reality. Then we’re confused that we can’t get through to the radical right.

What most of us have failed to understand is that for people on the radical right, everything is based on power. The radical right is still dealing with the world through the lens of “us vs them”*. As such, for the radical right, principles, facts, reason and the like have their place, but are subordinate to the need to obtain power. For the “us vs them” mind, you either dominate or are dominated. The thinking is that as important as any particular principle involved may be, without power, those principles are just ideas and not lived reality. So obtaining power is the first, necessary precursor to securing a world in which matters of principle, morality and logic even matter. In this perspective, it is right and moral to do ensure that your people – your “us” – dominate instead of being dominated. That is how the good is secured and given room to be exercised.

To make matters worse, the radical right, like everyone else, is working from the assumption that everyone is like them. They assume that we are all attempting to gain power and dominate. Which is really, I believe, what has made conversation so impossible. We speak from the bottom of our hearts and all they hear is someone trying to establish the high ground for themselves. We point to things like research or the work of intellectuals and all they see is us attempting to leverage power against them. We’re trying to get through to someone and all they see is us trying to establish dominance over them. It makes engaging on the substance next to impossible and often incredibly painful for the person who is genuinely trying to share their heart, their concerns and their knowledge as a way of creating mutual understanding.

Obviously, I believe that we are better than simply playing games of dominance. I think that the “us vs them” mentality writ large is incredibly destructive and ultimately immoral. But let’s face it, right this moment, this is the radical right’s world. Despite holding ideas and pushing policies which by and large the majority of Americans do not support the radical right has been able to dictate our public discourse and is now in control of our government. So, while I believe that the “us vs them” mentality is inferior and destructive, that’s the game we’re playing now. And we’re going to have to learn to engage in their game, using their rules, before things get any further out of control.

Although it goes against our instincts and ideas about how things should work, once we understand this it becomes clear that engaging in their game using their rules puts us at a distinct advantage. The radical right is accustomed to their opponents taking the high road and refusing to stoop to their level, so these people aren’t used to being on the receiving end of the sort of garbage they heap out on everyone around them. They can dish it, but they can’t take it. They think that they are incredibly good at this game, and they are. But they’ve also been working without much opposition. They aren’t used to playing defense or matching wits with someone who is as good at the game as they are.

Further, the radical right is markedly dishonest. The world does not work the way they claim it does and reality does not back them up. It doesn’t matter much to them because they’ve been able to use their power games to create a pretty durable illusion of reality. Those of us who oppose them, however, don’t have to rely on illusions. We can be entirely honest while playing the power game and reality will back us up. We may need to stoop to their level in term of style – being rude, manipulative and unbending. But we do not need to stoop to their level in terms of actual issues of right and wrong, truth and lies and the like.

The thing is that the “us vs them” mentality has its basis in reality. Sometimes there are very real conflicts in which we find ourselves needing to stand in opposition to a hostile “they”. This is the situation we find ourselves in here with regards to the radical right. There are those who would criticize me for defaulting to the language and paradigm of “us vs them” while criticizing the radical right for their “us vs them” approach. However what I am proposing is that we play their game, according to the rules that they have established with the end goal of making it not work for them. Right now, the power game is working for them. But once we turn the power game against them, engaging according to our rules – the ones where reality, facts, logic, morality and the like determine our course – will become much more appealing. Because while they’re on top right this very moment, the power game isn’t actually one they can win once those of us who oppose them engage fully in it.

I’m going to be writing this afternoon about effective ways of turning some of the bullying language which the radical right has popularized against them. I’ll also be addressing various accusations that they use to marginalize, dismiss and dominate over the voices of decency going forward. And I’ll be looking at the narratives they use and explaining how to undermine and discredit them. If you have a particular tactic, narrative or issue that you’d like to see me address, you can leave a comment, send me a message on facebook or use the contact form under the About tab above to send an email and I will get to it as I am able.

* If you are interested in the topic, I published a deeper examination of the issue of “us vs them” mentality and it’s alternative – what I call “just us” – at A New Day Dawning last fall. The essay’s called The Quiet Secret to Global Revolution: Us vs Them Or Just Us.